The AI-Powered Football Scouting Platform
Football's fastest talent identification platform
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Find the right player for your club. Every time.
Our platform combines human football expertise with advanced AI to transform complex data into actionable insights, empowering you to make winning recruitment decisions.
3000+ On-ball Events
Tracked per game
60+ Competitions
Monitored globally
100% Positional Coverage
Every player, every second
25+ Physical Metrics
From sprint speed to pressing intensity
The Platform: Tailored Scouting Intelligence
Scoutd.AI combines advanced AI with real football experience to go beyond basic performance metrics. Our platform identifies players who are not just performing well, but are the perfect fit for your club's unique system, culture, and DNA.
Beyond the Numbers
Scoutd.AI goes beyond basic performance metrics, combining AI with human football expertise to surface deeper insights.
Your Club's DNA
We identify players who are the perfect fit for your club's unique system, culture, and DNA - ensuring every recruitment decision is strategically aligned.
"Recruitment is the single most important thing a football club does. Get it wrong and nothing else matters."
Damien Comolli
Former Director of Football, Liverpool FC and Tottenham Hotspur
Why Scoutd?
A platform designed to give your club a decisive edge in player recruitment and development, ensuring every decision is backed by intelligence.
Transforming Recruitment Success Rates
Scoutd.AI dramatically elevates your club's hit rate in player recruitment, moving beyond guesswork to evidence-based, intelligence-driven decisions for optimal results.
ROI, On and Off the Pitch
Every signing is a major financial and sporting commitment. Our platform enables clubs to maximize return on investment, with built-in valuation intelligence from day one.
Buy Scoutd. Buy Time.
Streamline data collection and analysis, eliminating countless hours of manual work. Surface the right players faster, allowing your team to focus on critical strategic tasks.
Creating Competitive Advantage
Through innovative data integration and advanced AI modeling, Scoutd.AI provides a genuine competitive edge, identifying talent others miss before the market catches up.
Scoutd DNA.
Your fingerprint.
Every club has a unique identity. We model that identity into a bespoke Club DNA profile, ensuring every player in the database receives a DNA score unique to your club. No two clubs share the same fingerprint, guaranteeing a tailored approach to recruitment.
Tactical Philosophy
How you play
Formation Preferences
Your system
Physical Thresholds
Athletic profile
Role Archetypes
Position specifics
Cultural Identity
Club character
The question is no longer "who is the best available player?" It is "who is the right player for us?" That distinction separates intelligent recruitment from expensive guesswork.
Industry First
Football-Trained LLM
Ask anything. Get the answer.
Imagine having a football expert as your co-pilot. Our proprietary Large Language Model understands the nuances of football language, allowing you to interrogate complex data with simple, natural questions. No technical expertise required, just pure football intelligence at your fingertips.
Our proprietary LLM is football-native, built through intensive collaboration with professional scouts and refined relentlessly until it thinks the way they think. Grounded in a detailed football ontology, it eliminates hallucinations, providing accurate and actionable insights.
How it works
Understands Tactical Language
Tactical descriptors, player archetypes, colloquial football language, positional nuance - all processed natively by our AI.
Proprietary Translation Layer
The bridge between natural language and structured football data is unique to Scoutd.AI, creating an irreplaceable advantage.
Scouts Speak Football. Our Model Speaks Football.
Scoutd.AI is accessible to everyone in the building, not just Scouts and Analysts.
Proprietary Models
No equivalents. Anywhere.
Scoutd.AI combines proprietary AI models with football data to surface ranked, context-aware talent recommendations with confidence intervals, not gut feel.
Alpha
Growth Intelligence
Predicted Player Performance Growth
Every analytics tool in football is retrospective. Alpha is prospective, predicting not just what a player has done but what they are becoming. A rising Alpha trajectory is a more valuable signal than any current output metric.
sTV
Valuation Intelligence
Scoutd Transfer Value
AI-driven player valuation combining performance trajectory, positional scarcity, age curves and market signals into a single confidence-weighted score. Defensible in any boardroom.
sTVx
Future ROI Intelligence
Scoutd Potential Transfer Value
What could this player be worth in 3 to 5 years? sTVx gives clubs a forward-looking financial lens before a single contract is signed, a genuine first in the industry.
Video+
Video Intelligence
Video Intelligence Integration
Data convinces the analyst. Video convinces the manager. Scoutd.AI closes that gap entirely. Every insight is one click from the exact clip that proves it, without ever leaving the platform. Ask in natural language, get the shortlist, watch the evidence.
Enterprise Architecture
Built for global deployment, our robust, cloud-native architecture ensures seamless operation and scalability worldwide.
Designed for enterprise-grade performance, Scoutd.AI integrates effortlessly into existing club ecosystems, handling vast amounts of real-time football data with unparalleled efficiency.
Cloud-Native Architecture
Built on leading cloud platforms for flexibility, resilience, and global reach.
Multi-Tenant Design
Secure and isolated environments for each club, ensuring data privacy and performance at scale.
API Integration Layer
Seamlessly connect Scoutd.AI with your existing systems and third-party tools for a unified workflow.
Scalable Data Pipelines
Engineered to process massive volumes of football data in real-time, growing with your club's needs.
Enterprise Support Model
Dedicated support ensures smooth operation and maximum value from your investment.
Official Data Partner
Opta by Stats Perform: The most trusted name in global sports data. Every insight Scoutd.AI surfaces is built on the most comprehensive football data infrastructure in existence.
Validated by the Beautiful Game.
What clubs say.
"A reliable and functional recruitment platform built with performance, usability and scalability in mind. An accurate Club DNA-based, user-friendly system that streamlines and is very efficient in its use. Allows clubs to search and find potential targets quickly and accurately."
Director of Football, EFL League One Club
"I've been asking the team for years to build a platform that looks like this."
Director of Scouting, Premier League Club
"If you can find the same players that we find, but it only takes your platform 5 minutes, we might as well use your platform."
Director of Performance, French Ligue 1 Club
"Every team in the country is going to want this."
Board Member, MLS Team
The Team
Scoutd's Starting XI.
Our team combines deep football expertise with cutting-edge AI and enterprise technology leadership. We are united by a singular mission: to empower clubs with unparalleled talent identification.
Joe MacDonald
CEO and Founder
A former professional footballer turned technology entrepreneur. He leads Scoutd's commercial strategy, product vision, and the mission to redefine how talent is identified in sport.
Tom Griffin
Chairman
Serial entrepreneur with extensive expertise in tech, global mergers and acquisitions, and strategic leadership. Provides Scoutd with the governance and experience to scale globally.
Sunil Mistry
AI Advisor
Previously Director of Artificial Intelligence at Atos, now Founder at RIFFL. Sunil brings unparalleled AI expertise and technical innovation to Scoutd.AI's model architecture and long-term research agenda.
Sam Burrows
Operations Advisor
Formerly VP at DAZN and Delivery Director at IAG. Now Director at the Ellison Institute of Technology, focused on AI, bringing world-class delivery and operational excellence at global scale.
Matthew Skillen
Technical Advisor
Director of Technology at British Airways. Contributes deep expertise in operational efficiency, technology integration and enterprise-scale software development.
Paul Hanagan
Technical Advisor
Has successfully built and sold customised IT solutions across networking, observability and hybrid cloud. Offers critical insights into technology scalability and infrastructure innovation.
Data Science Team
The analytical engine behind Scoutd.AI, our data science team meticulously crafts the models and algorithms that deliver objective, data-driven insights to scouting professionals.
Olly Pratt
Head of Football Data Analytics
Brings elite-level experience building and leading football data infrastructure across professional clubs, with a deep understanding of how data functions at the sharp end of the game. Olly translates complex performance data into actionable recruitment intelligence that coaches and scouts can actually use.
Dr. Ian Greatbatch
Lead Data Scientist
A creative scientific thinker who brings operational research discipline to complex decision problems. Dr. Greatbatch brings exceptional academic rigour to Scoutd's model architecture, applying advanced statistical methods to the problem of player evaluation at scale. His work underpins the probabilistic confidence layers that make Scoutd's outputs defensible, not just indicative.
Jamie Mitchell
Data Analyst
A specialist in football data analysis with a sharp instinct for uncovering the patterns that matter in recruitment. Jamie combines technical precision with genuine football knowledge, ensuring the numbers Scoutd surfaces are always grounded in the reality of what happens on the pitch.
Graham Holland
Senior Data Scientist
Graham possesses an exceptionally rare combination of deep mathematical ability and applied data science expertise. His work spans machine learning model development, statistical inference and large-scale pipeline engineering, contributing exceptional precision and depth to every analytical layer of the platform.
By invitation. By design.
Some challenges can't be solved by a platform alone. Scoutd Labs is our bespoke intelligence division, a team that spans football operations, scouting and player identification, data science, AI and technology. The kind of multidisciplinary unit most clubs dream of building but few ever can. We partner directly with your club on the most critical projects, providing an unparalleled edge that goes beyond standard subscriptions.
What Scoutd Labs delivers
Identity & DNA
We define your club's tactical DNA, from first-team philosophy to academy pathways, to build recruitment strategies that attract the right talent who fit your unique identity.
Managerial Search
We bring data-driven objectivity to managerial searches, helping clubs identify, assess, and appoint the right leader beyond traditional gut feel or agent recommendations.
Recruitment Intelligence
Bespoke shortlists, deep player profiles, and squad gap analysis, crafted by experts who understand the nuances of scouting meetings, not just the underlying models.
Boardroom Ready
We prepare sporting directors and senior football staff for career-defining moments, offering interview preparation, strategic positioning, and presentation support, all in confidence.
Academy & Youth Development
Custom-built development hubs enhance your academy's competitive advantage with player progression tracking, pathway modeling, and talent benchmarking tailored to your methodology.
How we work
Every engagement is confidential, tailored, and led by individuals who deeply understand the game at every level. We operate on a retained or project basis, deliberately selecting partners who are committed to investing in the team behind the tools.
Apply to work with Scoutd Labs.
The Bigger Picture
Beyond Football. Every sport. Every industry.
Scoutd is not merely a scouting tool. It is an identity modeling engine and a predictive intelligence framework. Our sport-agnostic architecture is built to scale wherever human potential is evaluated under uncertainty. Football is where we begin; it is not where we stop.
All Football
All Sport
All Industries
The future of football scouting.
Get Started
Join the clubs already working with Scoutd.AI. Request a demo, we'll build your Club DNA live.
Contact our dedicated team at admin@scoutd.ai